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Tue Oct 29, 2024
Let me share a costly lesson I learned about TikTok Shop's prohibited products. Despite being careful with my product listings, I received 4 violation points for selling weight loss products - a category completely restricted on the platform.
Even though I meticulously avoided using "weight loss" keywords in my product titles, TikTok Shop's Artificial Intelligence (AI) spotted slimming-related claims right on the product packaging.
Strictly Prohibited Items
The platform operates on a points-based penalty system. Each violation typically results in 4 penalty points, and these points accumulate over time.
What many sellers don't realize is that TikTok Shop's monitoring goes beyond just product titles and descriptions - they scrutinize everything, including:
Once a seller accumulates 48 violation points under TikTok Shop Health, the platform can permanently ban the shop. This strict enforcement helps maintain platform integrity while protecting their customers.
Based on my experience, here are key steps to avoid violations:
If you receive a violation notice:
Selling on TikTok Shop can be rewarding, but it requires careful attention to platform rules and prohibited products. My experience with the weight loss product violation taught me that compliance goes beyond surface-level listing optimization.
Success on the platform depends on understanding and following these guidelines completely.
Remember, it's better to thoroughly research product restrictions before listing than to face penalties later. The platform's strict approach to prohibited products ultimately creates a safer shopping environment for everyone involved.
Kong
Kong is a TikTok Trainer & Ecommerce Consultant
If you desire to increase your TikTok, Shopee & Lazada sales, book a private training & strategy class with Kong today!
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