How To Increase Sales in Lazada : Create Free Shipping in Lazada Seller Center

Can Free Shipping Increase Your Sales In Lazada?

Why certain sellers they sell so much and why our competitors sell so much? Today I'm gonna share you a secret which your competitors are using to increase their sales in Lazada. 

Before we start, we look at the buyer page in Lazada. Example, pants. Let's see what is the secret are they doing to increase their sales in Lazada to make people buy more. 

Click on the first item that pops out in your search page. You will found out other buyer has lots of voucher, got flexi combo going on and enjoy free shipping promotion with minimum price. 

If you are a buyer, you would more engage towards the free shipping seller than a seller who sell the same thing without any offers. Buyer usually will go for free shipping. If your margins can permit, I would strongly suggest set a free shipping in your store.

 If you think free shipping would make did not earn money then is wrong, you can decide on the amount that you want to put. Let's say that most of your customers only buy 50 ringgit. But now, in order for you to increase your basket size means get the same customer buying more. 

Just like, MCD offerings set more than ala carte that most of the customers would choose set also. If you wanna increase your sales about 20%, you can set 80 ringgit and above free shipping. 

How to do free shipping? Login to your seller center, click on the 'Promotion' category > 'Free Shipping'. 

At the Seller Free Shipping, you create new promotion in the right top corner. Then, give your promotion a name.

 You can put long-term that means forever or a specific period then you can make changes after that. 

For the budget section, remember that Lazada will deduct from your account the money that you get from the customers. So, this shipping you have to pay not the customer so if you give free shipping above 120 or 500.

Easy right ? You should try it for yourself and see how much it will help to improve your sales and conversion.


KONG

Kong is the founder of Big Care Mart, the top selling online store in Lazada & Shopee, Lazada Woman of the Year & a Lazada Certified Trainer,

You can connect with her on Facebook, Instagram and Youtube Kongpreneur.